The brand designer is part of our design team and will work closely with the marketing team to handle the ideation and creation of a variety of brand assets.
This includes the following:
Lead on our visual brand identity and enhance our illustrations, iconography and graphics for our marketing collateral.
Come up with campaign ideas to drive awareness
Come up with new and exciting ideas to enhance the brand, including planning and developing the visual design system and pattern libraries.
Understand our marketing initiatives, product positioning and target audience. Translate our objectives into beautiful, digestible collateral for campaigns across the web, social, email and events.
Design brand elements, graphics, editorial layouts and applications for web, desktop and mobile.
Coordinate and review the work of junior designers, agencies or freelancers as needed.
Experience
5+ years of professional design experience at a marketing, design or advertising agency, or on the design team of a technology company.
Clear understanding of design patterns, colour theory, typography, illustrations and iconography & strong grasp of visualising data.
A good grasp of how to structure information well and churn out gorgeous interfaces for web and mobile.
The ability to generate clear ideas, concepts and designs of creative assets from scratch to finish.
Thorough knowledge of the latest standards, changes and trends in visual and graphic design.
Expert skills in graphic design tools like Adobe Illustrator, Photoshop, InDesign and Figma.
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